Flexible Pricing Plans Designed for Your Success

EasyInsights isn't just another platform. It's built by marketers, for marketers - who've been in the trenches - launching campaigns, chasing ROAS, and fixing broken funnels.That real-world experience drives everything we've built.

Unlike generic tools, EasyInsights doesn't just collect first-party data, it makes it actionable with plug-and-play audience engine, server-side tracking accuracy, and marketing-ready attribution models. It's built for teams that want fast insights, clean integrations, and measurable uplift without relying on developers.

Signal is designed for marketers who want to send enriched first-party data events and audiences to platforms like Google Ads, Meta, DV360, WhatsApp, etc.

Pulse focuses on session-level tracking with 100% accuracy to power advanced attribution and user journey insights.

Echo is the all-inclusive enterprise plan - ideal for teams that want full control and flexibility over their customer data, sources, and analytics.

For eCommerce: A transaction typically refers to a purchase event or order completed on your online store. Each successful checkout tracked and sent to an ad platform (like Google or Meta) counts as one transaction.

For Lead Generation:

A lead refers to a successful form submission - such as a filled form, booked demo, or sign-up event, that's sent as a conversion to your ad platform. Each lead captured and synced is counted as one Lead.

A session refers to a single visit to your website by a user. In the Pulse plan, EasyInsights does not define sessions on its own. Instead, it fetches and syncs session data directly from your existing analytics tools.

For Signal: You'll be charged INR 420 for every additional 100 transactions/lead.

For Pulse: You'll be charged INR 4200 for every additional 100K sessions.

A Source is any platform from which EasyInsights collects your data. This could include eCommerce platforms like Shopify or WooCommerce, CRMs, payment gateways, analytics tools, or even your own backend APIs. Think of it as where your data is coming from.

A Destination is where EasyInsights sends your enriched data and audiences. This includes platforms like Google Ads, Meta Ads, TikTok Ads, DV360, WhatsApp, or email marketing tools. You can use these destinations to improve ad targeting, performance tracking, or run custom campaigns using high-quality signals.

Yes, absolutely. You can add additional data sources or destinations at $50 each per month.

A lookback window is the time frame in which a user's actions are considered for attribution.

Pulse offers a default lookback window of 12 months

Echo includes an unlimited lookback window, giving complete historical visibility across customer journeys.

Events are specific user actions or behaviors you choose to track - like purchases, form submissions, or product views.

Audiences are groups of users created based on these events or other attributes like frequent buyers, cart abandoners, or users inactive for 30 days.

If you need to go beyond the 10 events and audiences included in the Signal plan, you can easily add more at $10 per event or audience per month.

Yes. All plans come with Email and Chat Support. The Echo plan includes Call Support and a Dedicated POC for white-glove onboarding.

Yes. The Pulse and Echo plans support advanced attribution modeling, including cross-platform, cross-domain, and custom lookback windows.

No, EasyInsights does not offer a free trial. Work begins from day one, as setup involves direct implementation and close collaboration with our team. Because this requires dedicated time and resources, we treat onboarding as a full commitment rather than a test run. We're confident in the value our product delivers from the very start.

All EasyInsights plans are exclusive of applicable taxes and fees. The final amount may vary based on your billing region.

For queries related to invoices, discounts, payment issues, overages, or billing, feel free to email our support team at [email protected]. We'll get back to you as quickly as possible.

Yes, we offer exclusive benefits and tailored solutions for agencies. To explore our agency offerings and find the best fit for your needs, please connect with our team directly at [email protected]. We're happy to walk you through the details and see how we can support your goals.

Typically, brands don't terminate their subscription mid-month. However, if there's an urgent need to do so, we're flexible and can accommodate a prorated adjustment. Please reach out to our team at [email protected] to discuss the specifics, and we'll ensure a fair resolution.